I AM ALL

ORGANIC MAKEUP

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I AM ALL

ORGANIC MAKEUP

SHOP NOW

In the spotlight
  1. FAKE IT Natural Look Self Tan Milk

    Streak-free, gradual tanning

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  2. FEED Repair & Dry Rescue Hair Mask
    New

    Nurtures dry and damaged hair

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  3. Anti-fatigue eye rescue cream
    20%

    Targets fine lines,dark circles,puffiness and tired eyes.

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  4. Time Miracle Wrinkle Smoothing Eye Cream
    20%
    Firms and reconstructs delicate skin around the eye area Learn More
  5. INFINITY Care System Set

    Delivers the ultimate immunity boost

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Top 10 bestsellers
  1. Re:Gene Volume Rebuild Lifting Mask
    1
    20%

    Restores firmness for V-shaped contours

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  2. Anti-Pollution CC Cream SPF15: Medium Beige
    2

    Flawless complexion and protection

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  3. Time Miracle Wrinkle Smoothing Eye Cream
    3
    20%
    Firms and reconstructs delicate skin around the eye area Learn More
  4. Anti-fatigue eye rescue cream
    4
    20%

    Targets fine lines,dark circles,puffiness and tired eyes.

    Learn More
  5. Purifying foam
    5

    Deep cleansing, removes make-up

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  6. Brightening AHA Peel mask
    6
    20%
    Reveals smoother and radiant skin Learn More
  7. SOS HYDRA Recharge cream
    7

    Hydrates, replenishes and calms dehydrated and stressed skin.

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  8. Oat & Camomile Gentle wash
    8
    Mild formula cleanses and cares for delicate skin Learn More
  9. Oat & Linden flower shampoo
    9
    Gentle formula, cleanses and cares for delicate hair and scalp Learn More
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BIRCH WATER – WHY IT FLOWS, WHEN AND WHERE

With the outbreak of spring, birch trees across the Northern hemisphere prepare themselves for blossoming by running an energising liquid - known as birch water, sap or juice - throughout the tree from the roots to the buds.

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LUXURY GOES DEEPER THAN SKIN

We believe that the best skincare is the kind of care that goes deeper than skin. Not just to make us look better, but make us feel and act better. It is care for our wellbeing and self-esteem, care about the choices we make, the values we respect, and care for the environmental footprint we leave.

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